I can’t believe that it’s been three years since we launched the Powerhouse Women podcast! Here we are 338 episodes later, celebrating by highlighting some of the best content that we’ve had on the show. I originally recorded this episode with Natalie Ellis, founder of bossbabe™, back in 2019 to discuss how to monetize your Instagram following and use social media to grow your business. Back then, @bossbabe.inc had just over 1 million followers, which was pretty impressive. Fast forward to today, Natalie has grown that platform to 3.6 million followers and counting. She’s a pro when it comes to growing your audience, converting your following into customers, and keeping the momentum going after launching a product or offering. Listen in to hear the story behind bossbabe™ and how Natalie utilized Instagram to build a community of female entrepreneurs.
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